Information
technology is a key investment for many small businesses.
Computer software is part of that investment. You will need
software to make computer hardware perform useful business functions.
It is an important part of your business assets, and should
be chosen so that it matches your business needs. Software can
help your business work more efficiently and effectively and
lead to new ways of working. |
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Quick links:-
Types of software Software
licences Selecting and
acquiring software Software
installation and activation Software
maintenance and support |
New software can
benefit your business in a range of ways. Your employees will
have ideas for how your business processes could be improved
by IT. Compile a list of the key software investments you could
make, then prioritise them and see whether you can afford them
now or whether they will have to wait.
New software may require new or upgraded hardware to run properly.
Try to select software that will run on your current hardware
but, if this is not possible, include hardware upgrade costs
in your budgets.
Don't just focus on your current needs - look at your plans
for the future and any expansion they might involve. Make sure
new software can cope with increases in customers, employees
or your products and services. You should develop an IT strategy
to set out your needs for new systems over a period of about
five years. |
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Types of software
There are various types of software and you need to know
the differences between them. |
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Build or buy
It is possible to write software specifically for your business.
In a small business this is not likely to be cost-effective
as you need to have good internal IT expertise, lots of time
and a large budget.
System or application software
System software is not directly useful for business purposes
but makes the computer hardware useful. An example is the
Windows Operating System. Application software is designed
for a specific use such as word processing or accounts. You
will need both types of software.
Bespoke or off-the-shelf software
You can have software written specifically for your business.
This will give you exactly the functionality you need, but
the price is likely to be very high, and you will be tied
to that supplier for future support. Producing bespoke software
can take a long time and your staff will need to provide a
lot of input into the development process. This means that
it is not a sensible choice for most small businesses.
Off-the-shelf or shrink-wrap software is standardised and
generally low priced. The functionality may not be exactly
what you require, but it may be better to change your business
practices to suit the software rather than having software
specially written. The high volume of sales of such software
usually means that support, such as training, can be obtained
from a number of different sources.
Standard off-the-shelf software packages are usually the best
choice for small businesses. In some cases software can be
tailored to meet your requirements if it does not include
all of the functions that your business needs.
See our guide on make the right IT choices.
Open source and proprietary software
Proprietary software is software developed by a supplier and
made available for you to use under a licence. This defines
how the software can be used and usually forbids you from
doing certain things such as:
- making copies of the software and passing them on
- selling your licence to someone else
Most proprietary software comes without the source code. This
is the code originally written by the programmer. Without this
code neither you nor any other software supplier can make changes
to the software package.
When you buy a proprietary software package you are not buying
the software - you are buying the right to use the software
in a specific way. The software company owns the software.
This method of software distribution has been successful and
most off-the-shelf software is of this type.
Open source software is made available under a licence that
allows you to make copies and pass them on to anyone. The software
comes with its source code and you can modify it to meet your
needs. The only restriction is that you must make your changes
available in the same way as the original software - ie with
the source code.
Open source software is usually available for free download
or off-the-shelf at a low cost.
The advantages of open source software include:
- lower software licence costs
- no supplier lock in
- freedom to do what you want with the software
- compliance with accepted industry standards
- freedom to upgrade software as it suits your business
The main disadvantages are:
- it may be difficult to obtain support
- some proprietary formats such as Microsoft Word's .doc
format are so widely used that other formats are not acceptable
for business
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Software licences
Proprietary software is made available under a number of
different types of licences.
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Shrink-wrap licences
(OEM) are usually for one installation of the software. This
is the most common type of licence for software that you will
find in retail stores including online outlets. Some versions
of this type of licence may require you to activate the software.
This allows the supplier to check that the software is installed
on just one PC. Such software may require re-activation if
you change the hardware in the PC.
Per-user licences are common
where software may be used by more than one person simultaneously.
The licence is usually for a maximum number of users.
Site licences are much less
restrictive. They typically allow as many users as you wish
at one location.
Software licences are often expensive, and it may be tempting
to buy just one licence for a product and copy it for several
users. The software industry is protective of its licensing
revenue and, if you are discovered, you and the reputation
of your business could be in serious trouble.
Be wary of buying very cheap software, as there are criminals
engaged in pirating software. There have been cases of firms
who supply complete licensed systems using pirated versions
of networking software or operating systems.
The Business Software Alliance (BSA) provides guidelines to
how to manage your business software. You can download a guide
to software management from the BSA website (PDF), or find
free software audit tools at the BSA website.
Software is available which queries your computers and builds
up an inventory of the hardware you have and the software
running on it. This is a good investment, partly for your
own resource management and partly because it helps you counter
allegations of running unlicenced software. |
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Selecting and acquiring software
There are many ways to get advice and support when choosing
software, including:
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- your own needs analysis of the business - see the page
in this guide on identifying the business benefits of new
software
- software or business consultants - although they may be
biased towards software they are familiar with
- software vendors - again remember their possible bias
- professional and trade associations such as the Institute
of Directors - find advice on IT for your business at the
Institute of Directors website
- the computer press, which can be a good way to get information
on the basic issues so you know the right questions to ask
- for example, Computer Weekly or Computing magazines
- your local Business Link
Document your business
Diagrams may make documenting your business easier - use boxes
for processes and arrows to show documents, invoices etc,
entering or leaving processes.
Documenting your business in this way will help you identify
areas where new software could improve your business processes.
It will also help you explain your business and its requirements
to potential suppliers when purchasing software.
Purchasing
As well as the price of software, you should also consider
support costs, future upgrade costs and the need for hardware
upgrades to use your software to full effect. You also need
to consider if software will still be suitable as your business
evolves - your software system must be able to accommodate
an increased load should your customer base grow.
Make sure that you are purchasing properly licensed software
and keep safe your proof of ownership, such as the original
distribution CDs or hologrammed Certificate of Authenticity. |
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Software installation and activation
Most off-the-shelf software is delivered on CD-Rom. The installation
of such software is usually simple - insert the CD-Rom and
answer a number of questions about how and where the software
is to be installed.
Software that will be shared between several employees and
applications will typically be installed on a server - a larger
computer that is often located in a secure office space. This
may be a more complicated process and will require the correct
password and access rights.
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For businesses with more than ten desktop PCs,
it can be better to set up desktop PCs so that they all have
a common set of software. This will make it easier to keep
them all up-to-date and to check that software is properly
licensed.
Some software will need to be activated once it has been installed.
You may be able to use the software for a short time without
activation but it will eventually stop working. Activation
can be carried out through the Internet or by telephone. The
software supplier will obtain some details about the hardware
of the computer you are using and will then issue an authentication
code. This will allow the software to be used. If the hardware
details of the PC are changed it may be necessary to re-activate
the software.
Software upgrades are offered by the supplier because:
- "Bugs" are discovered in the software and must
be corrected, perhaps for security reasons for example,
bugs in web browsers have allowed hackers to gain access
to company systems. The software suppliers provide corrections
to their software to prevent this.
- The software is improved or new functions are added.
The usual way of distributing upgrades is through the Internet.
It is important that you keep systems software fully up-to-date
by means of these upgrades. If this is not done regularly, your
systems may be subject to attack through newly discovered security
flaws. For more information, see our guide on keeping your systems
and data secure |
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Software maintenance and support
Software requires maintenance and will eventually become
obsolete and need replacement. Most software costs come after
you've bought the licence. Paying for staff training, support,
upgrades, managing licences and deployment can be expensive.
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An important factor in choosing software is the
availability of support. The advantages of having an expert
available to handle your queries are obvious. However, it may
be wise to check where the software support is based. If the
experts are based in the US, for example, calling them will
be expensive and the time difference means that they may not
be available all day.
The software seller may have an online discussion forum where
customers can support each other with solving problems. Emailing
the software support directly may also be an option, although
they may take time to reply.
How much the support costs is important. If software is faulty,
do you still have to pay to have any problems fixed? You may
do, particularly if support is on a premium-rate phone line.
You may get a period of free technical support while you install
your software. However, software support is usually charged
for. Check the cost carefully.
If your business depends on your software, fixing problems quickly
may be vital. You will need a maintenance contract, but always
read the small print.
Look around for the best deal, but make sure that the supplier
you choose can deliver on its promises in case it is quoting
less by cutting corners. The apparently expensive supplier may
be cheaper if they can fix problems within hours rather than
days. |
| The information on this page has
been taken, with kind permission, from Business link's practical
advice for business. The content of this guide was developed
by The National Computing Centre and is subject to Crown copyright
protection. |
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